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How Does Search Retargeting Work and What Is It?
Search Retargeting 101
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What is mobile advertising? Everything you need to know
Mobile advertising is one of the most effective forms of advertising on the internet. With mobile users now accounting for the majority of traffic on...
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How to Make a Marketing Plan for an Advertising Agency
Creating a marketing plan for an advertising agency can be broken down into three key parts: who, what, and where. By understanding these three...
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Market Your Medical Practice with Programmatic Advertising
Healthcare advertising is essential now that patients have more options than ever before. By having a planned budget and utilizing digital...
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Measuring Online Display Advertising: Key Metrics Explained
Many businesses are incorporating display ads into their digital marketing strategy.
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9 Tips for Building Successful Partnerships in Marketing
Long-lasting business partnerships make or break any company—whether it is a business-to-consumer (B2C) partnership for a major retail company, or a...
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Programmatic Ads With Agility vs. Google Display Network
Programmatic online advertising is an automated, data-driven buying method used across multiple platforms. A huge array of inventory is available...
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Programmatic vs. Display Ads: Which is the Better Choice?
Not all digital advertising campaigns are the same. When it comes down to programmatic vs. display advertising, there are pros and cons to both...
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Save Time and Money with Geofencing for Political Campaigns
A key part of any political campaign is voter awareness. Voters won’t vote for someone they don’t know, trust, or understand.
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Programmatic vs Native Ads: Key Differences & Benefits
Native and programmatic advertising are different aspects of digital advertising. Native advertising refers to how advertising is published, and...